A small UK studio that shows its work.

Front Step Digital builds websites for local businesses and makes AI video ads for brands that sell online. We would rather show you something real than tell you how good we are.

Websites

Why we build it before you buy it

The usual way to buy a website is to be shown a slide, pay a deposit, and wait. We do it the other way round: you get a working site to click through on your phone before you have paid or agreed to anything.

The first version exists to be argued with. You know your business and we do not, and that conversation is where a site becomes yours rather than ours.

Then it goes live on your own web address, with no downtime and your email left exactly where it is.

More about our websites

Video ads

Why the ads are AI, and say so

Our video ads are faceless by design. Every presenter, voice and scene is AI-generated with commercially licensed tools, so a brand gets the look and rhythm of creator content without the cost or risk of booking people.

The work sits between brand and performance: polished enough to make an offer look good, and direct enough to work on TikTok and Meta. Every script is checked against UK advertising standards before delivery.

What you can hold us to

Nothing made up

No invented reviews, no borrowed logos and no statistics we cannot back up. If something on a site we build is a demo or a placeholder, it is labelled.

Plain English

You should not need to know what DNS is to buy a website. We explain what we are doing, and we do the technical parts for you.

Your things stay yours

Your web address, your email and your content belong to you. We never hold a domain hostage and we never touch mail settings we do not need to.

Foundations before effects

A site that loads quickly, reads clearly and works on a phone beats one that animates. We test every site at phone, tablet and desktop sizes before it goes live.